Schools Adopting Technology

Yummy Target Market

Articles that highlight why this is an important issue for DigCit Leaders to be discussing include:

How did we get to this point? Every single tech trend turns into a gimmick to sell education mumbo jumbo kitsch tied to every cool, hip trend that pops up on the social media radar

I guess I shouldn’t been that surprised once Block-chain became educational, or Second Life was used to deliver classes, or Twitter replaced LMSs, or MySpace became the University of the future, or DVDs saved public schools, and so on and so forth.

Disruptive technology is coming for education, and if previous disruptive technologies such as MOOCs, adaptive software, Instagram, Uber, Snapchat, Twitter, badges, Candy Crush, the Kardashians, microcredentials, Comet Hale-Bopp, and so on haven’t managed to disrupt education, then surely Pokemon Go will because something has to eventually.

“Minecraft has trended down since Pokemon Go”

Among the questions asked here surely need to be:

Who makes Second Life, Twitter, MySpace Etc “the savior of Public Education?”
Was this a label the companies gave their creations?
Was it policy makers?
Who is it that is trending Minecraft down?

We doubt that either Minecraft or Pokemon Go is calling or emailing educators to get them to try their games. This is why we feel exploring the way ideas roll out is important.

Something that we feel educators and EdTech companies might benefit from when looking to get traction for a new idea is to get an understanding of the principles that Google, Microsoft and Apple use.

In his book “Lifes a Pitch” Philip Delves Broughton discusses how Apple’s sales methods, and highlight some extracts in the following post: Sales Matters in EdTech – Evangalists
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